To Save or Ruin Twitter

A decision that could fix Twitter or hasten its demise.

This is not the first article to suggest that Twitter can generate some revenues by charging its users, but perhaps we can offer some new angles to the discussion. To begin, it is helpful to differentiate between the different types of Twitter users. These seem to be:

  • Media firms publishing their stories and videos, for example CNN, the New York Times, etc.
  • Corporations marketing their products or making announcements.
  • Non-profit organizations and NGOs raising awareness on various issues.
  • Government institutions, agencies or individuals trying to inform the public.
  • Famous individuals looking to communicate with their fans, for example celebrity entertainers, politicians or opinion leaders.
  • Public or semi-public individuals looking to raise their visibility and to build their personal brand, for example journalists, consultants and academics.
  • Small or mid-sized businesses promoting their services and products.
  • Private individuals seeking a mode of expressing their thoughts and feelings, often anonymously through a pseudonym.
  • Private individuals who rarely or never tweet but visit Twitter frequently to read the news or other people’s tweets. Continue reading at Seeking Alpha >>>
This entry was posted in 2016 Candidates, Business Strategy, Economy, Innovation, Investment, Stock Market, Twitter, United States, US Economy, Wall Street. Bookmark the permalink.

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